Designing software for the way people think, move, and engage.

Sherwin Williams OMS

Reducing contractor wait times, automating order status updates, and centralizing store operations with customer-centric design.

Sherwin Williams SalesX

Supporting the planned interactions that improve sales representatives understanding of customers and their business needs.

Sherwin Williams Pricing

Empowering relationships, enhancing efficiency, and enabling better decision-making through content strategy, messaging, and information architecture

Case Studies

16

CVS SHOPPING lists

Helping shoppers plan their next digital purchase and/or store visit by making it easy to organize favorite products into shoppable lists.

CVS weekly ad

Enhancing Customer Engagement Through a Redesigned Weekly Ad: Improved Information Architecture and UX Across Platforms

CVS Otchs APP

Redesigning the over the counter health care services app for increased conversion with BJ Frogg's behaviors and triggers

Personal Work

Writing & Reading

Everest Design System

Creating Consistency, Efficiency, and Confidence Through Scalable Design Systems For Internal Teams

Marriott

Improving conversion rates with map based discovery and reduced complexity for travel booking at Marriott

Information

rodman library

Reducing phone support calls and improving catalog search with revised content, labeling, and taxonomy for Rodman Public Library

Goodyear

Addressing the social constraints of the built environment with a digital health social network for autonomous transportation systems

amazon

Reducing abandonment rates with improved browsing and discoverability for the online giant

arduino

Clarifying the product offering and reducing visual complexity with architecture analysis, usability testing and prototype development for Arduino

american campus

Designing a community connection application prototype for student residential apartment communities in Webflow

rays bikepark

Improving discoverability and mobile performance with visual navigation and responsive design for Ray's bike park

Covid19 PSA

Addressing the new public health constraints of a global viral pandemic with an academically driven public service announcement